Hooch’s Hong Kong Launch
Hooch had been popular with bar-goers in New York, LA, and San Francisco for a few years before it expanded across the Pacific into Hong Kong — a genuinely unusual move for a US-born bar-membership app. Local pricing was set at $88.88 HKD a month, less than the price of a single drink at most of the bars on the app, and new Hong Kong members could use the HAPPY10 discount code for a cut-rate first month.
Hooch’s model was straightforward: bars and restaurants listed themselves on the app to attract new customers, offering one free drink a day to any member who showed up. The bet was that a free-drink visitor would often stay for a second (paid) drink, or come back once they knew the place. Members paid one flat monthly fee, plus whatever tip they left, and got to try new bars they might not otherwise have picked. Membership required being 21+, like any app built around alcohol at bars.
We don’t have a working like-for-like pivot for a drink-membership app in Hong Kong right now — this was always a narrow category, and most of the US apps in the space (FullGlass, First Call, Frink) appear to have wound down around the same time. We cover the wider “apps like Hooch” landscape, including their current status, on our main Hooch coupon code page.
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Why We Think Hooch Is Discontinued
- The site is unreachable. hooch.co’s domain doesn’t respond to requests at all.
- The app is gone. Searching the App Store for Hooch’s drinks app returns nothing under that name — the closest match is an unrelated cocktail-calculator app that isn’t affiliated with the membership service.
Related: Hooch Coupon Code (US).
How Hooch Worked
Frequently Asked Questions
Does the Hooch discount code HAPPY10 still work in Hong Kong?
No — Hooch appears to have shut down entirely, in Hong Kong and everywhere else, so there’s no active signup to apply the code to.
Is Hooch still available anywhere?
We couldn’t find evidence of it. The website is down and the app is no longer listed in the App Store, in Hong Kong or the US markets it originally launched in.
What did a Hooch membership in Hong Kong cost?
$88.88 HKD per month at last operation, before any discount code — less than the cost of one drink at most participating bars.
Is there a US version of this page?
Yes — see our Hooch Coupon Code page for the US launch details, a different referral code, and a roundup of similar apps.
The Hooch Hong Kong offer is history.
The record lives here.
The original details are preserved above — and the intro points to what still works today.
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