Is Zady Still in Business?
That’s our original Zady promo graphic. Zady itself is gone; we’re keeping the image for the record, not as a live offer.
No. Zady closed in 2018. It was founded in 2013 by Maxine Bédat and Soraya Darabi as a “slow fashion” answer to fast fashion, focused on high-quality, ethically made clothing, home goods, and jewelry — it even landed a collaboration with Emma Watson and a Fast Company cover along the way. But according to Bédat, the shutdown wasn’t a financial failure; she came to believe that changing the fashion industry’s environmental impact required policy and advocacy work rather than another clothing brand, and went on to found the New Standard Institute.
We confirmed the closure three ways: zady.com now serves a bare GoDaddy parking page (literally tagged “ap”:”parking” in its own page code) rather than a storefront; the old ShareASale referral link now redirects to Awin’s “closedMerchant” page, meaning the affiliate program itself was formally shut down; and there’s no Zady app or active storefront anywhere we could find. That’s well past our bar for calling a brand discontinued.
Related on Couponsuck
GGroceries Apparel Coupon Code: WONDERLIVELY10 (10% Off)FashionPPact Promo Code | ~20% off with referral linkFashionTThredup Promo CodeFashionAffiliate link: we may earn a commission when you use our codes.

Try Groceries Apparel Instead
If what you liked about Zady was the “ethically made basics” angle, Groceries Apparel is the closest thing we currently have a working code for: sustainably produced, USA-made basics with code WONDERLIVELY10 for 10% off, through our verified Groceries Apparel link. It’s a different aesthetic than Zady’s — more everyday essentials than statement pieces — but it’s the same “quality over quantity” philosophy, and it’s actually live.


What Zady Used to Offer
For the record: Zady’s referral deal was link-based, not a typed-in code. Visiting the site through a referral link got a new shopper $25 off orders over $100, with the referring person earning $25 in credit too. Zady sold women’s and men’s basics, home goods, beauty products, and jewelry, all pitched on quality and durability over trend-chasing. None of that is redeemable today — the link just leads to a dead lander.
Frequently Asked Questions
Is there still a working Zady coupon code?
No. Zady closed in 2018 and the domain now just shows a parked “for sale”-style landing page. There’s nothing to redeem a code against.
Why did Zady shut down?
Not due to financial collapse, per founder Maxine Bédat — she chose to pursue fashion-industry sustainability through policy and advocacy work instead, founding the New Standard Institute after Zady closed.
What’s a good alternative to Zady now?
Groceries Apparel is our closest live pick for ethically made basics, with a working 10%-off code (WONDERLIVELY10) through our link.
What did Zady sell before it closed?
Women’s and men’s clothing basics, home goods, beauty products, and jewelry, all marketed around quality, durability, and ethical sourcing rather than fast-fashion trends.
The Zady offer is history.
The record lives here.
The original details are preserved above — and the intro points to what still works today.
See the current alternative